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Yemen Famine, People trapped and starving
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Yemen Famine, People trapped and starving

Spread the Word on Facebook and Twitter

iPhone Targeted Content
iPad Targeted Content
Android Targeted Content
Blackberry Targeted Content
Desktop and all none targeted content
Most people are surprised to learn that Yemen is the world's largest humanitarian crisis, given how little attention it gets in the media compared to crises like Syria.

Public attention ultimately translates into pressure for resolution. It is time for the world to wake up to what is happening in Yemen. Pressure needs to be applied to bring about a diplomatic resolution to the war. And funds need to be raised for the aid agencies that are working in Yemen to save lives.

Don't just leave it to the government, the BBC or The Telegraph. You can help by sharing the message of this website within your friendship networks like Facebook and Twitter.

Save the Children have done the maths and estimate that every Facebook share of their donate page generates a further £5 of donations on average. When every pound counts, that makes a difference.

Simply click the share buttons in the top right of the menu bar above, and add your own comment. It is that easy.

Or click the retweet icon below this twitter post:

Retweet this so your followers see it

Facebook Ad

As an experiment, for a couple of week in November 2016, I ran the following post as a Facebook Ad. It was an experiment for me in several ways. Firstly, I had never run a paid Facebook Ad before. Secondly, I asked myself the question, 'Do British people care about a country like Yemen?' We colonised South Yemen for 130 years when it suited our interests, and left the year I was born. Today, do the British public care?

If you click the ad and read the comments that people wrote below it, you'll see this ad received mostly negative responses, many of them prejudiced against the mother in her Islamic face covering. The British public are largely ignorant of the issues affecting Yemen today, and the donations it generated were sadly less than what it cost me to run the ad. So I concluded there was little point in me paying to share this crisis with strangers who don't know me. On the other hand, when DEC launched their Yemen Crisis Appeal in the UK in December 2016, with donation matching by the UK government, it generated £11 million of donations in its first week. What that shows is that such appeals require backing by someone that people know and respect. Because most Brits have a reasonable trust in the UK government, government backing (combined with donation matching) generated a lot of support.
Please share this post on Facebook or Twitter as it will then be seen by your network of friends who trust and respect your opinions. Consequently, it will receive a much more positive response than if I were to pay to advertise it to strangers.

Please help spread the word
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Designed and written by Hamish Erskine
© 2017 Hamish Erskine
Web design and marketing ideas: hamish.com
Plumbing: hamish-the-plumber.com
Email: info@yf.com
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